Every Amazon seller wants the same thing. A product that sells fast, stays in stock, and doesn’t drown in competition.
But finding high demand, low competition products on Amazon can feel like chasing a myth. It’s not. The sellers who consistently earn five figures monthly aren’t just lucky. They know exactly how to find the right product niche before everyone else jumps in.
This guide breaks down how you can do the same. No fluff. Just practical strategies that help you spot winning products before they become saturated.
What Makes a Product Worth Selling?
You’re not just looking for a cool idea. You want a product that people are searching for every day (high demand) but isn’t already being pushed by 10,000 sellers (low competition).
Here’s the sweet spot:
- At least 300 monthly sales
- Fewer than 100 reviews on top listings
- Sells between $15 and $50
- Lightweight (cheaper to ship)
- Simple, non-electronic, and hard to break
In other words, no iPhone cases, fitness bands, or fidget toys. That ship sailed. Instead, go after high demand, low competition products on Amazon that are overlooked by the masses.
If this research feels overwhelming, you’re not alone. That’s where Manage Amazon comes in. We help sellers like you find and launch the right products without all the guesswork.
How to Find High Demand Products with Low Competition
There’s no single trick. It’s a process. But it works when you follow it right.
- Start with Search Data
Use Amazon itself. Type in a word and look at the autofill suggestions. These show what real people are searching. Then scroll through the results.- Do you see ads everywhere? Skip it.
- Are the top listings packed with thousands of reviews? Skip it.
- Are there items with under 100 reviews but solid sales? Now we’re talking.
- Use Tools That Dig Deeper
Tools like Jungle Scout, AMZScout, or Helium 10 help you spot hidden winners. Their niche finder tools pull real data.- Filter for “low competition” and “high demand”
- Set minimum sales to 300 per month
- Sort by review count (go for listings under 100 reviews)
Tip: Jungle Scout reports that 42% of Amazon sellers used its tool to find a winning niche. It’s not about guessing, it’s about data.
- Check the Trend
Go to Google Trends and see if the keyword is climbing or dying. Also, check if it’s seasonal. You don’t want to sell pool covers in December. - Look for Low Competition Niches
Find untapped categories. For example:- Daily needs products list like reusable produce bags or laundry scent boosters
- Tools for hobbyists: woodworking squares, leather stamping sets
- Simple storage items: clear drawer dividers, cable organizers
These are in demand products on Amazon but still have gaps in the market.
What Products Are in High Demand Right Now?
Here are a few trending products to sell online in mid-2025:
- Wall repair kits (DIY is big, and this is a cheap, repeat purchase)
- Pet grooming gloves (more pet owners want easy solutions)
- Silicone baby feeding sets (growing baby niche)
- Magnetic fridge organizers (kitchen hacks sell well)
- Eco-friendly cotton swabs (low cost, high volume)
These are competitive products but some variations have fewer sellers and reviews. The key is to niche down.
How to Spot a Niche Product That Sells
A niche product doesn’t mean no demand. It means specific demand. Think: Bamboo toothbrush holders with drainage. Not just “toothbrush holder.”
Use this rule:
- Solve one specific problem
- For one specific group
- With one simple product
That’s how you get products in high demand without fighting big brands.
Where Do Most Sellers Go Wrong?
They chase hype. They scroll TikTok and try to catch a trend. But by the time you hear about it, it’s already saturated.
Here’s what you should avoid:
- Products with hundreds of identical listings
- Anything listed in Amazon’s “Top Sellers” (you’re too late)
- Low-cost products under $10 (no profit margin)
- Fragile or complex electronics (returns will kill you)
Instead, focus on products that quietly sell. Think best eCommerce niches, not best product in the world.
How to Find Profitable Products to Sell on Amazon
You don’t need a unicorn product. You need one that’s steady.
Use these filters when doing product research:
- High demand low competition products (tools will help you find this)
- Sells consistently year-round
- Room to improve (bad images, vague titles, poor descriptions)
- Not dominated by big brands
Then take action:
- Order samples
- Compare pricing and fees
- Check profit after Amazon fees
If the numbers look good, it’s a green light.
What Is the Amount of Money for Which an Item Sells in the Competitive Marketplace?
This is your market price. It’s set by what customers are willing to pay and what competitors are charging.
Say your competitors sell for $24.99. That’s likely your ceiling. You can charge a bit more if your product looks and feels better.
But remember: it’s not just about price. It’s about total value. Better photos, titles, descriptions, and shipping strategies help you stand out.
When to Use an Amazon Niche Finder Tool
Manual research is slow. A good Amazon niche finder tool can save hours.
Use one when:
- You want to validate your product idea
- You need real sales and competition data
- You’re testing multiple ideas fast
Combine it with your instincts. The tool shows the numbers. You spot the opportunity.
Where Can You Find High Demand, Low Competition Products Outside the US?
Local markets matter. What’s saturated in the US might be fresh in the UK or India.
Some high demand products in the UK:
- Reusable water balloons
- Baking accessories
- USB rechargeable candles
In India:
- Compact storage containers
- DIY home repair kits
- Herbal hair oils
Use local data. If you want help finding international high demand low competition products on Amazon, Manage Amazon offers research and listing services tailored to marketplaces in the UK, India, and beyond.
What Are Some Real Examples of High Demand, Low Competition Products on Amazon?
Let’s make it real. Here are examples that fit the mold:
- Car seat gap fillers (solve a common problem, low reviews)
- Bamboo drawer organizers (eco-friendly, constant demand)
- Pet lick mats (specific audience, low price, repeat buyers)
- Kids’ reward charts (unique spin = less competition)
These might not be the most demanded products in world stats, but they sell well, consistently, and with lower competition.
When to Pitch Your Product as a Private Label
Amazon private label is still a smart move. But only if:
- You improve the existing product
- You brand it clearly
- You can manage inventory and reviews fast
This turns a regular item into a unique product to sell.
Pro tip: Pair your private label launch with a smart ad strategy. Start small, then scale.
Why Should You Avoid Products with Low Demand?
If a product barely gets searched, skip it.
Signs of low demand:
- No autocomplete suggestions on Amazon
- Google Trends shows a flat line
- Competitors have low sales despite few reviews
You want high demand products to sell on Amazon. Don’t waste time trying to create demand. Find where it already exists.
Work Smarter with Manage Amazon
Finding a great product is one thing. Running a successful store is another. That’s where Manage Amazon helps. From niche discovery to listing setup to account growth, we take care of the messy backend so you can focus on scaling.
If you’re stuck on Amazon account suspensions, confused about listings, or just need someone to run the show, Manage Amazon is built for that.
Final Thoughts
The most profitable Amazon sellers aren’t always the most creative. They’re the most consistent. They research smarter, test faster, and move before a niche explodes.
Finding high demand low competition products on Amazon takes effort. But the payoff is real. Whether you’re looking to launch your first private label or expand into in demand products on Amazon UK or India, the strategy stays the same.
Pick one category. Go narrow. Find gaps. Sell better. And when you’re ready to grow faster, let Manage Amazon help you scale smart.
